Technology Seminar at USU

Utah State University will be hosting the 25Th annual Technology Seminar in February on the campus of USU. The university has posted a schedule of the events that will be taking place during the seminar. Also they have posted a list of the guest speakers that will be present at the seminar. The website is http://partners.usu.edu/htm/seminars/information-technology As part of my Writting for PR class, we were assigned to write a press release informing the media of the Tech Seminar. This is my press release. (1st attempt) (Quotations in release are not real) (Mock Press Release)

Utah State University will be hosting the 25th Annual Information and Technology Seminar on February 25-26 on the campus of USU. Among the guest speakers at the seminar will be Kent Erickson, Vice President and General Manager of Workgroup Solutions Business Unit, Novell Inc, and Richard Walje, President of Rocky Mountain Power. Most speakers will focus on the new evolving field of technology and its profound effect on business operations.
Worldwide economic conditions are putting new pressures on information technology managers to seek new ways to use technology to help their companies cut costs. In hosting this seminar, USU Partners in Business hope to provide the information during the two-day seminar.
The seminar explores the latest advances in technology and how to utilize the advances to produce business solutions. This year’s seminar will address topics such as technology trends Software and Hardware, Software Development Methodology, Information Technology project management, and Lean IT.
After graduating with a degree in economics from Brigham Young University, Mr. Erickson joined Novell in 1991, has served in a number of key engineering and business unit leadership roles, and is a member of the Novell Worldwide Management Committee. His topic at the seminar will be about the importance of creativity now in business. “Business is not like a math problem with only one solution to the problem,” Erickson said. “Business comes with many solutions and craves creativity.”
As president of Rocky Mountain Power, Walje will be expounding on the companies innovative ways to create a “greener” IT world. Richard Walje has worked in the electric utility industry since 1972, starting as a journeyman lineman and later working as an electrical engineer. Since joining Rocky Mountain Power’s predecessor company, Utah Power & Light, in 1984, he has held senior management positions in transmission and distribution network operations, community relations, customer services and information technology. Walje was appointed president of Rocky Mountain Power in 2006 and has been striving to find ways to improve the IT world ever since.
The seminar will last two days, with an array of guest speakers. These guest speakers will cover topics from Data Warehousing in Healthcare to changing the face of technology. All speakers come from different companies ranging in positions from CEO to vice-president and director of strategic planning. Each speaker comes to the seminar very well recommended by their own individual companies. “We have searched for many months for the right speakers to come to the seminar,” Masil Estevez said, Information Technology Seminar Coordinator.
Day one of the seminar will be targeted towards powering IT, data quality and using project management to bridge the gaps in the IT world of business. Among other activities during the first day, there will be a special networking luncheon where participants will be taught the advantages of networking and how important it is in business.
Day two will focus on the future of information technology and the new and upcoming ideas that are available to businesses and consumers around the world. Will West, chief executive officer of Control4, will be speaking about the changing face of technology. West has raised over $300 million in private capital to start his last three companies.
The Technology Seminar promises to be filled with the latest and most innovative ways and trends of business in the tech world today. Participants are sure to leave the seminar with great ideas and a new sense of the IT world we live in today.